Mumbai,
The Great Online Shopping Festival (GOSF) has ‘exceeded wildest expectations’ this year,
internet giant Google said today.“The
GOSF has exceeded the wildest of our expectations with the response that we
have had to GOSF,” Google India Managing Director Rajan Anandan said.
Anandan
said that in spite of high traffic, the user experience is seamless and the
sites are not going down. “This is unlike the experience last year, when
there were issues with connectivity,” he said.
He
said realty firm Tata Housing alone has witnessed 10,000 bookings of flats
within the first day of the GOSF, for which Google has tied-up with 450
merchants who are offering special discounts on merchandise.
The
Google India head said this is very important as users have to pay Rs 25,000
for the booking. Meanwhile, Bangalore-based Puravankara booked 125 homes
online in less than 12 hours of the offer going live in both the Puravankara
and Provident brands.
The
sale, which is on till December 12, has seen sales of small and medium online
retailers surge by up to ten times, while the same for established retailers
like flipcart and
Amazon are up by up to 100 per cent, Anandan said.
The
busiest section is a special deal corner offering items at Rs 299, while the
busiest time for the shopping is
between 1800-0000 hours and during lunch breaks between 1200-1400 hours, he
said.
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